B2B Marketing with Measurable Results

Content Marketing

Attract prospects and convert leads with compelling and contagious content.

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B2B Websites

We strongly believe that your website is the most important part of your marketing efforts.

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Digital Campaigns

Surpass your marketing goals with optimized and integrated digital campaigns.

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Positioning & Branding

Perfect your positioning and branding so customers choose you over your competition.

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Design
Services

From special projects to major programs, we deliver with passion and purpose.

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Free eBook: Cut It Out

10 Useless Things to Cut From Your Marketing Efforts

cut-seo

CUT THE
ON-PAGE SEO

cut-go-to-offers

CUT THE
GO-TO OFFERS

cut-mobile-apps

CUT THE
MOBILE APPS

cut-press-releases

CUT THE
PRESS RELEASES

The fast-paced world of digital marketing — with all its technological advancements and iterative improvements — has theoretically made marketers’ lives easier. But the flip side of the coin is that marketers are overwhelmed. It seems like every week there’s something new we absolutely must be doing, lest we get left behind.

But a lot of this new “stuff” is now outdated. Or worse, was never a good use of time and budget to begin with.

To help transform you into a more efficient marketer, we’re sharing 10 things you can cut from your marketing today, as well as where you should be spending that previously wasted time.

Insights and Opinions from Our Ideas@Work Blog

We share actionable information on everything from the latest social tools, B2B books, industry trends, design advice, inbound marketing tips, great B2B concepts, etc. If it has anything to do with B2B marketing, we blog about it.










RSS B2B Ideas@Work Blog | Recent Posts

  • Should You Be Building Your Own B2B Marketing App? November 21, 2014
    Have you heard? Kim Kardashian created an app. It's called Hollywood and, as of today, it's been downloaded more than 250,000 times from iTunes® and over 420,000 from the Google Play™ store. That, I thought to myself, is probably a sign of the coming apocalypse. Either that, or there are just way too many apps out there. How many apps do we really
  • B2B Marketing: What Story Will You Tell? November 13, 2014
    In B2B marketing, we have several goals. Some of our key targets include creating awareness, building a brand, ensuring customer retention and generating loyalty. But how do we accomplish those objectives? According to content marketing experts, we need to become storytellers. Then the question is, what's the best story to tell?
  • B2B Marketing: Do You Need an Inbound Strategy? November 11, 2014
    When pitching new business, we sometimes come across prospects that need to be convinced, not just about hiring us, but about inbound marketing in general. We call this the "If it ain't broke, don't fix it" client. We try to convince them that inbound really works for B2B marketing, and we cite the following statistics1: The number of mar
  • B2B Tricks to Treat New Prospects October 16, 2014
    Halloween is right around the corner. What does that mean for B2B marketers? ...Opportunity. Having a little fun with a holiday lets people know you have a sense of humor. Remember that you're not just a company or a brand - you're an actual human IRL. Crafting some branded, tongue-in-cheek content or images will show prospects you can be fun to do

We Hit the Mark for Our Clients

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…an increase in qualified visitors & higher value sales engagements…

AAG-Logo

…our new website was an absolute hit…could not have been better received and timed…

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…a better platform for telling our story and engaging with both clients and prospects…

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…we count on their B2B marketing expertise, creative ideas and strategic insights…









Learn Something New in Our B2B Resource Center!

In B2B marketing today, we are always learning. Our B2B Resource Center is a compendium of reference material to keep you on top of your game with all things inbound and content marketing related to B2B businesses like yours.










We Make Ideas Work®

While our projects may look good and function efficiently, the best measure of success is in the leads they delivered and the sales they generated. Those are the results we’re committed to delivering.










Our Measurement for Success

Campaigns that hit the mark for our clients, and in some cases, even won them some awards. We’re proud of the results and success, but we’re even happier that we made our clients heroes.










About MLT Creative

We specialize in developing integrated B2B marketing programs that will increase your ROI. If you market your products and services to other businesses, and want to outthink and outperform your competition, you’ve come to the right place. We are an Atlanta-based B2B marketing agency, and B2B marketing is all we do.

We grow our business by helping our clients grow theirs. As the Idea Launch Pad for B2B marketers, MLT Creative’s services include strategic planning, positioning, brand development, website development, advertising, inbound marketing, content marketing, direct mail marketing, email marketing, sales promotions, on-page and off-page SEO, search engine marketing (SEM) and pay-per-click campaigns (PPC) – Google AdWords campaigns. Contact MLT Creative today to see how we can help you.










  • We work smarter to make the most of each meeting

    We prepare, we ask questions that make you think, and we listen well. We approach challenges and opportunities from different angles and we think out loud. Everyone gets smarter with each meeting, including you.

  • We are not always the ones with the great ideas

    If you have the good sense to hire us, you’ll see we know great ideas when we see or hear them, whether they’re yours or ours. We enjoy collaboration, and nothing excites us more than helping launch a project or program that shows off our collective creative genius and kicks the competition’s ass.

  • We are both responsive and responsible in our work

    We provide accurate estimates and client contact reports based on a clear understanding of each project, and we don’t miss deadlines or objectives.

  • Think of us as an extension of your marketing department

    We develop a deep understanding of your business, and you’ll find us so accessible, creative and accountable – you will become addicted to our level of service and the quality of our work.

Frequently Asked Questions

Why should I consider MLT Creative?

We’re glad you’re asking! There are many reasons, but the main reason is we get measurable results.  At a close second, reason number two is that we love and live B2B marketing. We enjoy learning all there is to know about our customer’s customers and how their sales process approaches those prospects and aligns with their marketing vision and goals. We are focused on getting our clients the best results they can achieve using inbound and traditional techniques. We also believe and use these techniques for our own marketing. It’s probably how you found us, through social engagement, relevant content and organic search results.

How do you price projects?

Our project pricing is based on 30 years of experience with similar past projects, along with a “no-charge” consultation with your team about the project and what your goals are. We don’t charge just on hours, set menu prices or any other special formulas. If you have a budget in mind, share it with us and we will share what we can accomplish for that amount. Each estimate is custom and designed to match the customer’s needs and appropriate spend. From that intelligence, we calculate how long it will take, the value position of the project and compile the best estimate based on those criteria.

What will my website cost?

Your website will fall into a range between $8,000 to $22,500 based on page count, complex additions such as database driven forms, e-commerce capabilities, nurturing workflow creation with landing pages, integration with your marketing automation system and the mix of migrating existing content to creating new content that is required. We have built websites on a variety of platforms and are very experienced in the HubSpot CMS. Contact us for a “no-charge” consultation and we can give you an accurate proposal based on your exact needs and budget.

Do you work on retainer?

For ongoing content marketing programs, getting a new inbound framework constructed or clients that have consistent, ongoing needs for our project work we offer retainer solutions to help them budget expenses. A normal retainer budget starts at $5,000/month and goes up to $10,000/month. The price is set by client needs, timeframe and types of projects being completed each month. All retainer hours are value rated and tracked in monthly reports. We can also supply a project-by-project estimate during each month for prior approval.










Great questions lead to great ideas.
We welcome the opportunity to answer any questions you may have.

3 + 4 = ?

Hubspot Gold Level Certified Partner