Atlanta Marketing Agency Hosts Coffee Concert For Good Cause

ATLANTA, GEORGIA - June 23, 2010 - Local bean fiends will soon have the chance to apply their coffee cravings to an important humanitarian cause.

Atlanta-based B2B marketing firm MLT Creative is hosting a concert along with Storyville Coffee Company as part of the Storyville Live Freedom Tour, with 100 percent of profits going to fight modern-day slavery and human trafficking around the world. MLT Creative's picturesque, tree-canopied Clarkston campus will serve as the backdrop for the event, which will feature musicians Jonathan Kingham and Ryan Shea Smith.

Plans for the concert came together several months ago, when Storyville Co-President Ryan Gamble reached out to MLT co-founder and Creative Director Billy Mitchell.

"Gamble had done some homework on us," Mitchell said, "and he came to me prepared with an idea he thought I'd be interested in. And he was right."

Gamble wanted MLT Creative's help in hosting a concert as part of the Storyville Live Freedom Tour, which holds live music events across the country to benefit the International Justice Mission, a global human rights agency that seeks justice for victims of slavery, sexual exploitation and other forms of violent oppression. As a long-time supporter of charitable causes - not to mention an avid coffee enthusiast - Mitchell was doubly eager to participate.

"While speaking with Ryan, I realized that, like MLT, Storyville is a cool company that believes in doing well by doing good," Mitchell said. "Just as we've long supported local nonprofits such as Genesis Shelter, Storyville has taken up a global cause they're equally passionate about, and we're doing our part to help."

MLT Creative invites clients and other guests to partake in a night of laid-back live music with desserts and Storyville coffee, and to support Storyville Live's ongoing efforts to fight an international problem that still affects more than 27 million people today.

The concert will be held Tuesday, June 29 at MLT Creative's home office, 4020 E. Ponce de Leon Ave., Clarkston, Ga. Doors open at 7 p.m., and the music begins at 7:30. Tickets are $35. To purchase, call 888-323-3347 or visit www.mltcreative.com/storyville.

About Storyville Coffee Company
Founded in Seattle, Wash., Storyville describes itself as "a coffee company on a mission to change the world." In addition to its notable humanitarian efforts, Storyville also prides itself on its dedication to delivering the freshest, most artfully roasted coffee beans, which it ships same-day from Seattle to anywhere in the country. Storyville plans to produce hundreds of Storyville Live concerts over the next year, and to raise millions of dollars for the International Justice Mission in the years to come.

About MLT Creative
MLT Creative, based on the east side of Atlanta, Ga., with a Northeast office in Rhode Island, was founded in 1984. Known as the idea launch padTM for B-to-B marketers, MLT Creative's services include strategic planning, positioning, brand development, advertising and sales promotions.

Contact:
Chase Mitchell, Public Relations
MLT Creative, 404-292-4502, chase.mitchell@mltcreative.com