Entries by Elizabeth Baker

Is Pinterest a Passing Fad? #SoSlam

While Facebook and Twitter are just about equal in terms of female to male ratio, Pinterest has an overwhelming female audience (80+%). We decided to take it to the streets (actually, the SocialSLAM VIP Party) and get a guy’s perspective on this hot Internet tool. We asked three of the nation’s top social media pros […]

Don’t Ignore B2B Marketing Triggers

I have never been one to suffer from allergies, and to be honest I always thought people were being unnecessarily dramatic when they would complain about how bad they are. Well, karma decided to come around and bless me with a wonderful cough this spring. Seriously, it’’s horrible. Just ask Kelly Pires and Sarah Young […]

B2B Book Buzz: Think Outside the Inbox

Think Outside the Inbox is a great reference for all things marketing automation, a subject about which there is so much information floating around right now that it tends to be overwhelming. Thankfully, Adam Blitzer and David Cummings were able to take some of the most useful information (specifically regarding B2B) and round it up […]