Social media management has risen to become a major focus area for marketers. Irrespective of the size of a company, it is important to have an active presence on various social media platforms. It is equally essential to know how to manage them efficiently and make the most of their benefits and features.
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Just about every b2b marketing executive is under pressure from their c-level leadership to explain and defend their digital strategy. So, you launch a Facebook and LinkedIn account, try your hand at blogging, and may even send out a tweet or two. You hire a full-time SEO / SEM expert that has about three years […]
These days, digital strategists know how to incorporate SEO & SEM techniques, build creative & dynamic websites and incorporate social forums such as Facebook, LinkedIn, Twitter and other mediums to create a digital footprint for their clients. Once you have the infrastructure and strategy in place, not surprisingly, strategists must focus their attention to content. […]
By Rachel Franco With content playing a vital role in attracting, nurturing and converting prospects to customers, today’s B2B marketer needs a new playbook – a playbook that fortunately already exists. It’s one journalists use every day in producing targeted and differentiated content that keeps their readers engaged, reading and, just as importantly, sharing their […]
Why some metrics may not be as crucial to tracking your content's performance as you've been led to believe. mltcreative.co/2wyU3Dx
How to choose which marketing conferences to attend best suited for your team members' positions and skill levels. mltcreative.co/2w7i7Zz
An insightful list of various content marketing trends that may be on the rise in 2018. mltcreative.co/2ypJP5z
Useful advice on becoming more confident in front of the camera for those interested in creating more video content. mltcreative.co/2h1JuOz
The benefits of project collaboration and essential advice on how to make the most out of that collaboration. mltcreative.co/2h2ljQc
How the WWE has successfully implemented their marketing techniques through creating headlines that lead to shares. mltcreative.co/2h2O7HY
How having a strategy and consistent management of your social media profiles and pages can increase your SEO rank. inhttp://bit.ly/2vdAfmU
The benefits of starting a company facebook group and how doing so can effectively extend your audience reach. mltcreative.co/2fbOumk
An interesting infographic that details the different qualities that successful company logos have in common. mltcreative.co/2u7CJEt