A leading Security Industry Events organization was acquired by a new publishing company as part of their growing portfolio of security-focused brands.How can they update their branding and migrate their complex website to a new hosting environment without interrupting an active calendar of upcoming events?

Start with a plan for creating the new website in beta that will allow for the old site to function while the new site can be designed, built, and tested. Take advantage of the opportunity to refresh the branding and user-experience. Launch the new site without disrupting business.