UI DESIGN
Client: Mercedes-Benz Financial Services
Project: MBonDemand
Opportunity
BidReady and Mercedes-Benz Financial came to us as they were teaming up to build a new, powerful web portal for dealers to search, locate, bid and purchase wholesale remarketed vehicles, available from Mercedes-Benz Financial, across the country. This was a new concept in the industry including many advanced features, all offered and promoted through a leading manufacturer.
Solution
MLT Creative created a series of designs, starting with early stage wireframes to explore options for the functionality and access to massive amounts of data and images. Those designs progressed until we had reached a optimum mix of functionality, brand adherence and visual appeal. The website launched with great success and continues to grow in volume and sales.
